Archive for March, 2014

World Wide Retail Opportunities & the DMSRetail Partners

If you’re watching what’s going on around the world you must have noticed how economies are changing. While some are stagnant or, worse, hurtling toward the abyss, still others are coming on strong.

So strong, in fact, that they are showing up on very important lists. Here’s some information taken fromA.T.Kearney’s 2013 Global Retail Development Index:

Country

2013 Rank

Change in Rank

Brazil

1

Chile

2

Uruguay

3

+1

China

4

-1

United Arab Emirates

5

+2

Turkey

6

+7

Mongolia

7

+2

Georgia

8

-2

Kuwait

9

+3

Armenia

10

N/A

Kazakhstan

11

+8

Peru

12

-2

Malaysia

13

-2

India

14

-9

Sri Lanka

15

Saudi Arabia

16

-2

Oman

17

-9

Colombia

18

+5

Indonesia

19

-3

Jordan

20

-2

 

The world’s emerging markets will be following a road map as they move forward. Much of that road map is modeled after what came before in Europe and North America.

There will be huge opportunities for all retail organizations and, also, for businesses supplying that industry.

Here’s a highlight, about tapping into developing markets, from A.T. Kearney’s 2013 Global Retail Development Index:

“In a dozen years, we’ve seen many changes, and this year’s GRDI reflects continued change across the global retail landscape. But the role of developing markets—both big and small—as sources of growth for global retailers has not changed. Even amid global uncertainty, the leaders are seeking success by tapping into the fast growth of developing markets.”

As these markets start to boom, many retailers – having already saturated their markets – will come from abroad and stores will spring up. Many of them already have. Still other retailers will partner, in some way, with local companies and hand over the operating manual for their own brand, and wish them well; hope for the best, and all that.

When an economy is strong, people have much greater opportunity to flourish. And when people flourish what do they do? They buy more stuff…more goods and services.

They try to improve their standard of living.

What we’ve seen in many countries is that stores, malls and shopping centers seem to suddenly appear out of nowhere…open for business just around the corner.

People start to shop.

In fact, shopping often becomes a form of entertainment, much as it was in the early days in North America and Europe. The whole family goes to ‘the mall’ for a couple of hours in the evening, or for several hours on Saturday. A meal, or at least refreshments at the food court, is a fun part of the day.

Shoppers will want to spend their money.

But what do the new retailers have to do to ensure they get their share of the newly found disposable income?

How do they ensure on- going prosperity? Much like their counterparts in the west, they have to work continuously on upgrading the in store experience for the shopper.

Converting shoppers into paying customers is not as easy as it sounds. And if it seems easy, then a lot of money is being left on the table.

Guaranteed.

Converting shoppers into paying customers takes skill if it is to be done properly, and to the maximum benefit of the retailer.

But how many people in emerging markets have these skills? And how do you get those who do have the skills to come and work for you? And how do you compensate them? And how do you set individual targets to ensure your people are performing at the top end of the scale?

And there are many more questions to be asked…and answered.

All of these questions are answered by DMSRetail Inc. and their Partner Businesses.

Think about what happens after a store is built, decorated, stocked and merchandised. The doors open and, if you’re fortunate, shoppers come in to take a look at what you have that might appeal to them. That’s when you, and your business, are at the absolute mercy of your customer facing, front line employees.

They are the really big differentiator…. your #1 success factor.

Here’s a highlight from the 2012 Global Retail Development Index (A.T.Kearney):

“With retail talent a critical differentiator in developing markets, finding and retaining talented workers is a core component to success. The Retail Talent Index, reintroduced this year, is led by Malaysia, whose low-cost labor and favorable regulations, and a well-educated population support the operations of international retailers that enter and expand in the market.”

Really stop to think about what they are saying about retail talent:

“a critical differentiator”

“a core component to success”

How can any retailer ignore the fact that retail talent is of huge importance?

We’re not talking about just anyone who can work in a retail store and perform tasks; we’re talking about talented people who can develop rapport with shoppers, who want to absorb every bit of product knowledge available, who want to model a sense of urgency, who want to lead and succeed.

These are the talented people retailers will need in order to prosper. Talented retail people are the ones that turn a customer’s visit to a store into a delightful shopping experience.

It’s the experience that’s needed to build a strong, loyal customer base.

It’s the loyal customer who’s the most profitable for the retailer. Without them, the money used to advertise and draw new customers into the store(s) would be less plentiful. Far less plentiful.

So, if you’re a retailer planning to get up and running in an emerging market, what are you going to do to ensure you have this ‘critical differentiator’, this ‘core component to success’?

The answer is simple: hire talented individuals, with loads of potential, and train them well.

Actually, the same answer applies to retailers in the more developed markets, who might also be asking themselves that question.

Many retail organizations are going to need help with this.

All DMSRetail consultants are now, or have been, successful retailers. As retail management consultants, they have traveled all over the world and have witnessed what happens when a retailer has failed to hire and train well.

What they often see is a nice, tidy store with several staff members who are standing somewhere. Of course, they are usually willing to assist you if they are needed but, apart from that, they are simply the keepers of the shop, or security guards.

Part of the problem is that labor is very cheap in many emerging markets. As a result, the store has no wage cost issues so lots of people are being hired to work in the store. But personnel who are simply working in the store will not bring in the sales and profits to the levels needed to exceed targets and make the store a phenomenal success.

This is a perfect case where quality definitely trumps quantity. Retailer’s need quality employees, not necessarilylots of employees.

To make the store a phenomenal success, you need talented people who are friendly, outgoing, knowledgeable, motivated and well trained in sales skills and store operations.

We are going worldwide in our efforts to develop DMSRetail Partner Businesses. In markets that are already enjoying success in retail and, in particular, those just now getting set to take off.

DMSRetail Inc. has tremendous value to add to retailers large and small. We’ve been presenting retail management training workshops, around the world, since 2008, in cities across the USA and Canada; in London, UK; in Jeddah and Riyadh, Saudi Arabia; Dubai and Abu Dhabi, United Arab Emirates; Sharm El Sheikh and Cairo, Egypt; Istanbul, Turkey; Maputo, Mozambique; Cabo San Lucas, Mexico; Ocho Rios, Jamaica and the list goes on.

Speaking of DMSRetail Workshops, here’s some of what’s on the

Schedule of Events currently…

Dubai, UAE

Retail Brand & Category Management Workshop – April 15-16-17, 2014

The Retail Operations Management Workshop – April 20-21-22, 2014

Retail District Management Workshop – April 23-24, 2014

Retail Math, Metrics & KPI’s April 20, 2014

New York, USA

The Retail Operations Management Workshop – June 16-17-18, 2014

Retail District Management Workshop – June 19-20, 2014

Retail Brand & Category Management Workshop – June 23-24-25, 2014

Retail Math, Metrics & KPI’s – June 16, 2014

Send an email to training@dmsretail.com for Program Outlines and Fees.

Anyway, now is the perfect time to get in on the opportunity we are offering to entrepreneurs everywhere.

Alone or in partnerships, you can own a thriving, successful online and off line DMSRetail Partner Business.

You can see our offering here: http://www.dmsretail.com/retailbusinessopportunity.htm

We know the future is bright for the retail industry in the countries noted above, and full of potential for those who want to help – want to add huge value – to new and existing retailers in their efforts to become successful in their markets.

We know there are talented people, in all of these markets, who just need some guidance from retail consultants to make them the best they can be…to make them talented retail people.

DMSRetail Inc. is seeking qualified people to become our Partner Businesses, around the globe, to spread the knowledge.

Now you can own a business that gets right to the heart of the matter; a business with a message that will speak volumes to the retail business owners who understand that the people they hire to work in their retail organization are “a critical differentiator” and a “a core component to success”.

Our experienced, successful retail consultants will provide you with everything you need to enjoy success and monetary rewards by offering Training Workshops and Webinars, Consulting Services, Success Guides and Self Study Courses to those running retail organizations and to the millions of people who are ready to embark on a retail career and to those who are already working in retail and want to get better at what they do.

You get a business that’s ready-to-go, both online and off. Here is our

Catalog.

The DMSRetail Inc.Partner Business program stands apart from the others, for the following reasons:

  • Low Investment Required
  • No Royalties
  • No Advertising Funds Collected
  • High Margin Products
  • Great Support from Retail Experts and Administrative & Technical Personnel
  • On Going Product Development
  • Website Provided
  • DMSRetail’s Excellent Reputation All Over The World
  • Full Payback in Six Months*
  • Territories Available Worldwide
  • You get a business that’s ready-to-go, both online and off

 *Depends on desire, willingness and commitment.

Here’s a comment from one of our business partners:

“First, our many thanks to you for the time we spent together during the training, especially the frank, insightful and wisdom filled discussions on how to operate the partner business. We are very excited to be working with great and wonderful people like you. ”

***********

Contact us today for your DMSRetail Inc. Partner Business Application. Send an email to:jhenderson@dmsretail.com

We invite you to take the step and get on board now…because we need to help the retailers in the world’s emerging markets…yesterday! This is an opportunity to get in on the ground floor, as they say. Nowhere to go but up!

All the Success!


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