DMSRetail

We have a lot of doubts with spending some money on ATL activity. We can’t notice a connection between expenditure on ATL and traffic in our specialized stores (floor coverings). Could you answer us whether we are mistaken? J.S.

I want to know what is the difference between category management and space management? How and when can we use it? What is the benefit of it? W.A.

“I have been invited to an interview with a retail chain store for the position of assistant manager. What can I expect at the interview and what type of questions could they be asking and what type of qualities does an assistant manager need?” H.L.

Regarding slow movres/dead stocks – If you realize that some of these items are within your shop, what are some of the options that I have to get rid of them with minimal liability? R.W.

“My question is how to evaluate staff productivity in mass fashion retail store where staff has to do all such as house keeping, replenishments, stock display, maintaining standards and at end customer service. Mass fashion retail store where we sell 3000 to 3500 pcs/day.” S.N.

“I am fairly new in the retailing business and have started a small general dealer retail shop. The sales have since reached a maximum point and I would like to increase the variety of products so as to boost sales. I would like you to assist me with ways I can use to identify new products I can sell to boost sales. From H.B.