DMSRetail

True story. I know a guy who worked in retail for years. He started as a sales associate and progressed to higher positions in a relatively short period of time. He shared this story with me and I just have to pass it on.

The events in this story took place when my friend was a brand new, young, impressionable sales associate.

 The actual dispute between the Store Manager and the Customer isn’t all that important but here it is (below) anyway…

 *******************************************************************************************
The Super Retail Success Bundle, electronic download version, is really affordable at two monthly payments of just $77 each. And, we ship your DVD’s after you make your first payment! You get 8 Success books and tools and 7 DVD’s…plus, 7 personal development bonuses and a bonus DVD on Selling Skills! Check it out here: http://www.dmsretail.com/superbundle.htm
******************************************************************************************* 

The customer had purchased some merchandise from the store. It happened that the Store Manager was the person who sold it to him. The Store Manager had made a lot of promises about what the merchandise would do…how it would perform…and most of the promises turned out to be lies. Actually, it turned out that this Store Manager was a little shady!

Not surprisingly, the customer was upset and returned the merchandise to the store. The Store Manager refused to give the customer a refund. The store had a return policy which would have allowed this customer to receive a refund but the Store Manager refused.

The customer was angry, justifiably so. He was sold some merchandise which was falsely represented and he was angry. Add to that the fact that he was refused a refund when he clearly was within his rights to receive his money back and you have to ask…

Who wouldn’t behave a little irrationally?

Anyway, the part that’s interesting is this: As the customer was storming out of the store, he yelled back at the Store Manager “My lawyer will see you in court over this.”

That’s bad, isn’t it? Imagine the effect on customers hearing this kind of thing; hearing an obviously dissatisfied customer screaming about a law suit. Bad, yes…but it gets worse…

The Store Manager yelled back, from across the store, “Oh, yeah? You have one lawyer, we have a hundred lawyers!”

Then, to really show off his managerial abilities, he approached his employees and said “Never be afraid of customers.” I’m not making this up. It really happened.

So, can you tell us everything the Store Manager did wrong? Join the conversation on http://www.facebook.com/dmsretail

All the Success!
DMSRetail

PS: Don’t miss out on this. The Super Retail Success Bundle, electronic download version, is really affordable at two monthly payments of just $77 each. And, we ship your DVD’s after you make your first payment! You get 8 Success books and tools and 7 DVD’s…plus, 7 personal development bonuses and a bonus DVD on Selling Skills! That’s 23 ways to improve your chances of success in retail!! Check it out here: http://www.dmsretail.com/superbundle.htm